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Influence Pros

Influence Pros is the weekly show where professionals learn about case studies and success stories in the fast-growing world of influencer and advocate marketing. Hosted by Heidi Sullivan of Cision and Todd Cameron of TapInfluence, the show chronicles how B2C and B2B companies are working with online influencers and customer advocates to grow reach, engagement, and conversions. View all shows - including free downloadable resources - at www.InfluenceProsPodcast.com
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Influence Pros is the weekly show where professionals learn about case studies and success stories in the fast-growing world of influencer and advocate marketing. Hosted by Heidi Sullivan of Cision and Todd Cameron of TapInfluence, the show chronicles how B2C and B2B companies are working with online influencers and customer advocates to grow reach, engagement, and conversions. View all shows - including free downloadable resources - atwww.InfluenceProsPodcast.com

Jul 6, 2016

Randi Dukes, Creator of Dukes and Duchesses, joins the Influence Pros Podcast to reveal the hard work behind the scenes, the residual perks of evergreen content, and the essential nature of an organic fit with brands.

 

Special thanks to our sponsors:

 

In This Episode

  • Why it’s advantageous to only work with Brands that fit your audience
  • How to create evergreen content that lends itself to long term searchability  
  • Why it is important to understand the true value of your blogging voice
  • How to put in the work behind the scenes to make content creation look easy
  • How to maximize your SEO for your blog posts

 

Resources


Visit InfluenceProsPodcast.com for more insights from your favorite content marketers.