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Influence Pros

Influence Pros is the weekly show where professionals learn about case studies and success stories in the fast-growing world of influencer and advocate marketing. Hosted by Heidi Sullivan of Cision and Todd Cameron of TapInfluence, the show chronicles how B2C and B2B companies are working with online influencers and customer advocates to grow reach, engagement, and conversions. View all shows - including free downloadable resources - at www.InfluenceProsPodcast.com
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Influence Pros is the weekly show where professionals learn about case studies and success stories in the fast-growing world of influencer and advocate marketing. Hosted by Heidi Sullivan of Cision and Todd Cameron of TapInfluence, the show chronicles how B2C and B2B companies are working with online influencers and customer advocates to grow reach, engagement, and conversions. View all shows - including free downloadable resources - atwww.InfluenceProsPodcast.com

Jun 29, 2016

Bryan Kramer, CEO of PureMatter, joins the Influence Pros Podcast to break down the six different types of influencers, how to use events to build content, and the importance of transparency.

 

Special thanks to our sponsors:

 

In This Episode

  • Why it’s a natural human tendency to share with others
  • How to identify and capitalize on the six different types of influencers
  • Why micro-influencers are the next big wave in marketing
  • How to use community events to build marketing campaigns  
  • How to use different sharing techniques to your advantage

 

Resources


Visit InfluenceProsPodcast.com for more insights from your favorite content marketers.